Amobee, the mobile ad serving company
recently acquired by Asian carrier SingTel, is launching a new ad building product called PULSE Create. Amobee CEO Trevor Healy says the PULSE Create technology comes from
the acquisition of AdJitsu. I remember being impressed by the quality and immersiveness of the AdJitsu ads back when the platform was being developed by
Cooliris, and with PULSE Create, advertisers should be able to create those impressive 3D ads in a dramatically reduced time frame. Healy says a 3D mobile ad would normally take four or five weeks to develop, but with PULSE Create it should only be four or five days.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/QUTTtweQ1jM/
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