5 Things RIM?s New CEO Absolutely Must Not Do

Whenever a company appoints new leadership here in the tech world, the blogosphere seems to unanimously post about what the new top dog needs to do to make his or her company better. I promise, you'll see dozens of headlines today talking about what Thorsten Heins must do in order to save BlackBerry. In many cases, I agree with what's being said. RIM's in trouble, and without a new vision the company risks slipping even further behind the competition. You know... "the other fruit company." So rather than list out all of the things Heins needs to do to save the company (which, we can all agree, would take a really long time), I'm going to tell you guys the five things that Mr. Heins absolutely must not, without a doubt, under no circumstances... do. That is, if RIM wants to keep selling smartphones.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/UH4mOZ3uWX4/

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